where is your attention going looking at this pic? if you answer “straight to her eye” you are on the right track. Since when I started with photography in 1988...

Cosmetic brands use too much Photoshop? YES, absolutely. and when it’s going to be too much, you miss the sense of the commercial purpose. In our times, a pretty 21 years...

  for a huge sense of graphic disfunction that is sending out this ad. pages should be inverted and that would help for sure. I am sorry I don’t get it in this...

for sure some more light was needed on her face. but she’s pretty enough to let the readers be focused on her beauty and not the light. Meanwhile, the classy choice...

ok, this picture is a great one. pure bread for our brain. Composition at the highest level, born to be on a double page!!! double page, but not on a double page pushed on the left...

even if desaturating and working with levels can optimise the red that much, the effect is pretty interesting, probably just the color of the nails it was better another choice,...

I was totally not looking at the picture while I was flipping a magazine, when I noticed the fantastic make up around her eyes, mostly the part right below with drops of make...

I mean we all know how the clarity option saved our asses in the last years. And the software companies like Adobe improved even more with the latest versions its functionality....

since 20 years, since a black and white image of Claudia Schiffer, there’s always the same problem with Marciano: Guess girls are the prettiest ever

the purpose of a blog is to share informations. no matter what. this morning I was waiting for my flight while I’ve found this fashion editorial in Harper’s Bazaar....

lucky enough to believe in dreams.

with all the space available… right on her eyes??? bad decision

because if you have the budget to ask one of the most beautiful women on earth to be in your ad… you use a lot of photoshop and you need to publish ads using your look...

It’s like an old saying. It’s like trying to catch the sunset at 2PM. depending on what kind of clothes you have to shoot, you must take a decision and if that...

well, it all started a few months ago. You must know that we receive hundreds of emails each day and so many of them are suggesting something, sometimes even models, new faces...

well done. as I predicted 10 days ago, she’s got style.

I didn’t know they sell cameras. Can you believe it? they just missed out some more techs about the camera and the ad is perfect… selling cameras.

this is what I call the wave effect and we can even find the way to get a bigger connection between the left and the right image, with colours and shapes. I just found it inside...

when I was shooting this kind of images in the last 25 years I always had the magazines to trash them. Today Gucci did a great campaign with that style. But what’s the meaning?...

she makes the difference in this picture