that’s the point today. We forget about the most part of the images we see in a magazine, only 1 minute after we’ve seen them.
It’s like a flat creative world where nothing is changing since years.
Even more if we talk about campaigns. We know and we remember just a few ones, a very few ones, because everything else is really empty.
So, that’s why we still have around pictures like this one portraiting Kate Moss at the Virgin British Islands in 1993 photographed by Mario Sorrenti, and you know what?
We still love it, we still can’t get enough. Even if for those years it was like shooting an Instagram image for a campaign, 24 years ago…
And that’s not crazy because this is what we remember, this is what our brain records in our personal files. And we’ll never delete these kind of images.