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there are a few seconds between the real shooting and the moment you wait for the wind to calm down, that I can tell you, those are the best moments ever. Right in the middle...
do you know when you wake up an you don’t really know where you are??? one of those weeks when you’ve been taking more flights than cars… so I woke up today,...
I get upset when I see editorials with “photographs by”… that’s all To be clear, this is a job where some of us get paid really well. I think it’s...
change the way we see things around us. we are always focused on a high speed life, leaving behind us details that we are missing and we’ll miss the most when...
never make it a matter of aperture or shutter speed. Those things should come up to your mind like breathing. You don’t have to shoot because you know how to do it, you must...
well, that’s funny, I was talking today with a casting manager in Milan about some of the productions we’ll have by september for some fashion editorials and campaigns....
and I’ve seen so many in the last 10 years, but the one I catched while on location in a cloudy London day, she’s the most beautiful for sure.
It’s been 20 years, and we are still missing probably the most talented fashion designer I’ve ever met in my life. When I started shooting fashion in the 90s and I was in Milan...
You know… I’ve never been that easy to work with. If I’m on location or in a studio and I have people totally unprepared I go crazy. I don’t like to say that...
Pure Essence of Life. That’s what beauty is all about to my eyes. You can find the beauty in a smile, inside a couple of eyes or even in a gesture. You can find the beauty...
When in London, I live very close to Hyde Park. Even the studio is 15 minutes from the park and it looks like you are not in London. The people, the confusion of the big town...
you know what? it’s pissing me off listening to such a huge audience of stupid people. When you get the news from the Paris fashion shows, well today the breaking one is regarding...
I’m freaking out when I’m listening to so many people talking about photography like a matter of ISO or aperture and exposure. Well, I’m one of those thinking...
I know what you are thinking… but seriously I’ve been living inside the fashion industry since 1991. I’ve seen clothes all my life and I was so lucky I’ve...
please we all have this feelings. We know there are places in this world that we love to call them Home. No matter what. I have my own. Yes, home is where my family is. But also...
Father, mother or whatever. You know what? This girl rocks. That’s the point. She rules because she’s not just a pretty face, she’s got so much more. She’s...
We all have our own places. Personally that place is wherever my daughter is. That’s definitly where I wanna be. But if and when I can get a 2nd choice, I will pick...
Thanks for asking. So many of you sent emails asking about this picture and more. Yes, I took them during a shooting we had in Beverly Hills a few years ago, if I’m...
you don’t need to freak out about what the color dominance should be. Take your shot, depending on the subject, the location, the temperature of the color and go ahead....
I know it’s crazy. So long time ago… I was coming back from Miami Beach where we had like 2 fashion editorials a day and finally we were heading back to Italy...
there’s no music without inspiration and I don’t know any kind of inspiration without the music. Otis Redding performing “That’s how strong my love...
and yes, I still have a strange tool in my hand… and it’s used to better check the light. I know the most of you use the cameras to get the perfect exposition...
and you feel so bad… when you’ve been working for many days with no day off, and even more than 1 shooting a day… it can happens… that you take a flight...
and the job is over… some prople is going for a party, some for a drink and some for a sleep. We’ve been working hard for all day. So, it’s time to pick...
Miami Beach, 2003 We had the shooting in a wonderful location with a stunning model, Elise. A beautiful model and like every brazilian a fantastic dancer. And yes, at the end of the shooting...
somewhere on a rooftop in Beverly Hills. I don’t know why I always end up going on the rooftop. If I’m shooting at the Shelborne in Miami Beach or if I’m...
no worries. In the last 3 months I received many emails talking about someone (some sort of famous photographer) who used to copy and paste the idea of the picture I’m...
We do what we love, otherwise it’s such a boring job. We do it at our best because we love it. We put together style, make up and hair style, depending on the storyboards...
what is needed more??? even more important of anything else it’s the subject, the make up and the hair style, or the style… here you have the greatest secret...
I do. I loved those years like nothing else. Well, if you pretend to be a photographer, you must learn photography as much as you can. If you want to learn photography today...
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